BEST USE OF INTERACTIVE & SOCIAL

This award recognizes a campaign or aspect of a campaign that allowed consumers to interact with the brand on one or more media in order to enhance the media strategy in a proven matter.

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Cases

Case 1

Maxus

Danone : Light & frees

Case 2

Space & SpaceFWD

Solidaris : Objective signatures

Case 3

GroupM

L’Oréal : Rouge Signature

Case 4

Semetis

VOO : New reality through conversational marketing

Case 5

Space

Samsung : Optimizing the optimum

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THURSDAY - JUNE 11

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