BEST USE OF DATA & PERFORMANCE MARKETING

5 episodes

This award rewards a campaign that:

  • effectively used digital tools to measure and evaluate the achievement of communication goals
  • demonstrably used partial measurements and evaluations to adapt the campaign along the way (example: re-marketing; data driven,…)
  • can demonstrate a tangible result in terms of activation or interaction with targets or in traffic generation.

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The winners


Bronze
Gold
Silver

Episodes


Episode 1
Episode 2
Episode 3
Episode 4
Episode 5

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